Marketing management and students of the Faculty of Economics and Business Administration of AAB College, atGjakova campus, conducted a study visit to the Business undertaking “Vita” Devolli Group Corporation at Viti.
The visit aimed to familiarize students about the role of the Marketing department in a manufacturing enterprise on a corporation level.
“During the visit the students closely saw and were informed about the process of production of juices and dairy products, the role of marketing production company, the organizing of Corporation Devolli group and the position of the Marketing Department at the Corporation for challenges and the company’s problems in relation to customers, competitors, suppliers, markets in general and the role of marketing in the strengthening of these relations, “said the teacher MalushTullumi.