Prof. ass. dr.

Agron Mustafa

Prof. Assoc. Dr. Agron Mustafa is a manager and academic with extensive experience in leading public and private institutions, as well as in university teaching. He is currently an Assistant Professor at AAB College, where he lectures in management, marketing, and corporate governance.

Chief Executive Officer of Telecom of Kosovo (2015–2018) and Pristina International Airport (2008–2011), where he led strategic reforms and organizational transformation processes. He is also the founder of TDM Global, reflecting his vision for sustainable leadership and innovation.

Dr. Mustafa’s career began in 1999 with international organizations such as ADRA, IFDC, and the European Agency for Reconstruction, focusing on finance, contracting, and administration. With the experience he accumulated, he transitioned to the public sector and led the strategic development of Pristina Airport as Executive Director.

In 2015, he was appointed CEO of Telecom of Kosovo, where he led one of the largest public companies through challenges of technological transformation and organizational restructuring. He later returned to academia as a lecturer and then Assistant Professor at AAB College, contributing to the development of academic and managerial capacities.

Education and Training
  • PhD in Management, Agricultural University of Plovdiv, Bulgaria (2018)

  • Master’s in Economic Sciences, University of Prishtina (2011)

  • Bachelor in Economics – Management, University of Prishtina (2002)

He has completed elite training at:

  • Harvard Business School – PLD Program: Strategy, Negotiation, and Competitive Decision-Making

  • University of Cambridge – Judge Business School – General Management Program

  • IATA – Training in Montreal and Geneva on advanced operations and human resources management

  • Erasmus+ Mobility – Guest Lecturer in Lithuania (2023)

Academic Activity

He lectures at all study levels, including:

Master’s:

  • Leadership

  • Corporate Governance

  • B2B Marketing

  • Advanced International Business

Bachelor’s:

  • Management

  • International Marketing

  • Consumer Behavior

  • Globalization

  • Career Development

Publications and Conferences
  • Shabani, L., Misini, S., Mustafa, A., et al. Russia’s Invasion of Ukraine and its Impact on the Economic Performance of G20 Countries. Journal of Governance and Regulation, 13(2). [https://doi.org/10.22495/jgrv13i2art15]

  • Mustafa, A., Ismajli, A., Velijaj, F. The Role of Marketing Activities Toward Training on Increasing Employee Performance. Corporate Governance and Organizational Behavior Review, 6(4), 8–17. [https://doi.org/10.22495/cgobrv6i4p1]

  • Ismajli, A., Mustafa, A., Velijaj, F., Dobrunaj, L. The Impact of COVID-19 on Consumer Behavior and Online Shopping. CGOBR, 6(3), 34–43. [https://doi.org/10.22495/cgobrv6i3p3]

  • Bytyçi, S., Mustafa, A., Ziberi, B., Bytyçi, E. The Impact of Microcredits on Consumer Behavior. CGOBR, 6(2). [https://doi.org/10.22495/cgobrv6i2sip15]

  • Borisov, P., Mustafa, A. The Effects of the Marketing Concept on Commercial Banks’ Performance in Agribusiness. Journal of Bio-based Marketing, Vol. 1

  • Mustafa, A., Radev, T., Borisov, P. Analysis of the Marketing Activities of Banks in Agriculture Credit in Kosovo. Bulgarian Journal of Agricultural Economics and Management, 63(3), 32–41

  • Mustafa, A., Loku, A. Privatization of POEs in Kosovo – Case: Post and Telecom. Academic Journal of Business, Law and Social Sciences, 3(3), 153–165

  • Mustafa, A., Shehu-Loku, N., Loku, A. Entrepreneurship and Challenges of SMEs Development in Transitional Countries: Kosovo Case. Knowledge Int. Journal, 17(2), 899–908. [https://ikm.mk/ojs/index.php/KIJ]

  • Mustafa, A., Loku, A. Application of Promotion in Small and Medium Business in Kosovo. Knowledge Int. Journal, 20(2), 653–659. [https://ikm.mk/ojs/index.php/KIJ]

  • Mustafa, A., Pula, F. (2021). Effect of Training on Employee Performance – Case: Commercial Banks in Kosovo. SGEM Albena, Bulgaria. DOI:10.5593/sgem2021/5.1/s21.107

  • Pula, F., Behluli, A., Mustafa, A. (2021). Employee Relationship Management – Public Utilities in Kosovo. SGEM Albena, Bulgaria

  • Hoti, H., Mustafa, A., Berisha, B. (2013). Impact of SMEs on the Economy. First International Conference on Research and Education, University of Shkodër

Languages and Skills

Languages:

  • English (fluent)

  • Serbian-Croatian (fluent)

Skills:

  • Strategic management

  • Executive decision-making

  • Institutional development

  • International training